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TheGamer Originals

Are Corporate VTubers The Future Of Gaming Advertising?

  • PRG

VTubing is a trend on YouTube, Twitch, and other streaming services where, instead of having a customary face cam, streamers show an animated character that is mapped to their movements. Some follow arm and head movements, but the most expensive models even map facial expressions and track the streamer’s mouth as they talk. Many VTubers use their avatars as a roleplaying exercise as well as a cosplay, answering to their avatar’s name and interacting with viewers in-character.

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