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“Do I Look Like A Gamer?” Campaign Challenges Stereotypes

  • PRG

There’s a hard-to-shake image of gamers as adult-children playing video games in their parents’ basements. It stems from the days when video games weren’t mainstream, but they very much are now. More people are playing and making video games than ever before, and they all look different. So, this campaign asks, do I look like a gamer?

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