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Move over Marvel, the real MCU (Mattel Cinematic Universe) is here

  • PRG

Barbie’s success at the box office has clearly got Mattel very excited. In a new interview, the CEO has doubled down on plans for a whole host of planned movie adaptations based on existing toys. “Successful movies lend themselves to more movies,” Ynon Kreiz told Variety. “Our ambition is to create film franchises.”

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